Tamilnadu, India +91 7868843405 info@sterison.com

Sales Force Automation and Retail Execution Solutions for FMCG/CPG Industries

Effectively manage and evaluate daily sales activities related to dispatches, supply, delivery, and orders.

See Sterison SFA in Action

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Route Management

AI-driven dynamic route optimisation based on your day-to-day business needs .

Order Management

Simple and easy to use Order Module with geo tagging feature

Activity Management

Plan marketing and merchandising activities and track them through the activity logs

Geo Fencing and Deviation Tracking

Deviation from the planned and actual activities by real time tracking of sales team can be detected and measured

Streamline Sales Call Process

Prescribe ideal sales call process to increase bill values per visit

Outlet Classification and Profiling

Classify outlets on the basis of type, business potential and profiling the outlets through survey questionnaire

Targeted Scheme and Price Management

Tailor made schemes and prices based on classifications

KRA and KPI Setting

The incentivised goal setting can be defined on daily, weekly and/or monthly basis to meet organizational targets

Sterison Salesforce Automation (SFA)

Fully Automated, Highly Scalable SFA For FMCG / CGP / Pharma Companies Operate At Scale, With Speed

The News From Our Blog

If you identify your pain points as a leader, you can work to correct them, which will improve your business results. Our blog is a practical guide designed for business leaders who are looking for solutions.

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June 08, 2022

What is Sales Force Automation Solution? The Very Detailed Guide.

By admin

In the age of evolving technology, tasks done by sales teams on ground such as planning visits, taking orders, following up with retailers, on-boarding new stores, updating on sales opportunities...

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May 06, 2022

Top sales enablement trends to look out for in 2022

By admin

The Covid-19 pandemic has moved all sales activities including events, retail sales, conferences, etc., to online modes of communication and automation with a focus to enhance customer experience across channels....

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May 06, 2022

How IoT technology and cloud computing meet the key industrial challenges?

By admin

With the rapid growth of the Industrial Internet of Things (IIoT), multiple industries constantly produce a vast volume of data. It is unwise to store these raw data locally in...

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